Press Centre

Singapore- 28 May 2012 – Naumi is proud to announce that it has received TripAdvisor’s Certificate of Excellence award for the second year running. The accolade, which honours hospitality excellence, is given only to establishments that consistently achieve highly positive traveller reviews on TripAdvisor, and is extended to qualifying businesses worldwide. Approximately 10 percent of accommodations listed on TripAdvisor receive this award.

To qualify for the Certificate of Excellence, businesses must maintain an overall rating of four or higher, out of a possible five, as reviewed by travellers on TripAdvisor. Additional criteria include the volume of reviews received within the last 12 months.

“Winning this award is recognition of our high standards of service and genuine hospitality that our team consistently delivers to our guests,” said Henry Maillet, General Manager of Naumi Hotels. “We strive to offer our customers a memorable experience, and this accolade is evidence that our hard work is translating into positive traveller reviews on TripAdvisor.”

Singapore- 25 April 2012- This year, take Mother’s Day celebration up a generation and bring Grandma to Naumi where she will enjoy an à la carte high tea buffet for free with every three paying adults (U.P. $48++). To sweeten this treat, Naumi will be capturing the memories for you with a Polaroid picture for every family, in addition to spoiling the first 30 moms and grandmas with a 50g pack of TWG Sweet France Tea, a mix of green tea with exotic flowers and a touch of chamomile.

Naumi Bar & Lounge will be serving up a sumptuous salad bar alongside an à la carte buffet of mouth-watering savory treats and well-loved desserts to be paired with gourmet coffee and premium TWG teas.

Expect a complete and healthful salad bar, savories ranging from decadent crabfilled croissants, petite sandwiches and Asian delights such as spring rolls and samosas, to exquisite desserts like pancakes with berry compote, chocolate mousse and Naumi’s famed tiramisu.

Have an especially memorable Mother’s Day this year and relish an afternoon of delectable pleasures at Naumi.

Mother’s Day À La Carte High Tea Buffet
Naumi Bar & Lounge
Naumi Hotel, 41 Seah Street Singapore 188396
Sunday, 13 May 2012
2.30 pm – 5.30 pm
$48++ for adults, $25++ for children 5-12 years old

Reservations must be made at least 3 days in advance.

For reservations and enquiries, please call 6403 6000 or email naumiaide@naumihotel.com.

Singapore- 8 March 2012- Naumi is delighted to announce that it will be opening the doors of her second hotel in Singapore at Keong Saik Road in October 2012. Upon completion of a multimillion-dollar renovation, the former Saff Hotel will be rebranded as Naumi Liora.

Refreshed and revamped by Urban Arc architects, the hotel, which was originally built in November 1858, will unveil 79 inspiring rooms and suites that average 20 to 41 square meters, a fresh and reconfigured lobby and functional fitness spaces. The inherent spirit of the building’s heritage is not lost, however, as the original timber flooring, windows and patios and even the building’s signature tangerine colour have been preserved to complement and contrast against its vibrant and contemporary update.

Located in the heart of Chinatown, Naumi Liora is a 10 minute walk from the highly accessible Outram Mass Rapid Transit (MRT) station, which sits on the East-West line and provides direct transit to Changi Airport. The new acquisition is a radiant landmark that puts the traveler close to the authentic spark of Singaporean experience in the colourful Chinatown district yet is within minutes from the Central Business Disctrict, Tanjong Pagar, as well as a plethora of specialty shops and award-winning restaurants.

Immerse into the cultural heritage of Keong Saik Road, where the once notorious street evokes memories of rickshaw pullers, opium dens, secret society clans and 2/ Naumi Liora Arrives in the Heart of Chinatown ladies of the night. Guests may expect a high level of personalized service that was reserved for the rich Chinese towkays (wealthy businessmen) in the past.

Standing out among heritage buildings and historic sites, Naumi Liora will offer an experience that caters to passionate travelers and business professionals who, in the quest for uniqueness of living, desire a travel experience with a spark.

“We wish to engage today’s traveler in a warm sanctuary of comfort with a stylish design concept. The hotel exemplifies the group’s architectural and design philosophy for city hotels,” says Mr Surya Jhunjnuwala, Managing Director of Naumi

Hotels. He adds, “The Naumi brand has been consistently recognised as one of the best and I am confident that Naumi Liora will continue to represent the highest standard of hospitality — passionate, enthusiastic and intuitive.

Singapore- 21 February 2012- Naumi is proud to announce the launch of a new customer focused solution – guests can now conveniently access hotel information and confirm room reservations from any Web-enabled mobile device at www.naumihotel.com.

Created with simplicity and functionality in mind, a mobile-friendly version of the site optimized for smart phones was developed, providing a rich user experience with speed, convenience and functions of the full Web site for mobile users.

Within minutes, users may access information and view images of rooms and facilities, special offers, and book a room on a mobile-friendly reservations page. The personal touch is not lost, however, as Naumi staff are just a “push-to-call” or “push-to-email” away.

According to a post in May 2011, Google Mobile Ads Blog reported that “19% of hotel queries come from mobile devices” and that user queries mainly involved researching, booking and sharing their travel plans and experience.

“Today’s travelers have an increasing need to be connected to the internet on the road and we are confident that our mobile website will provide invaluable convenience for them,” said Peter Wong, Hotel Manager.

Enter the plush Naumi, where pampered luxury and a complete hospitality experience await you. Located within the Central Business District, next to shopping malls and across Raffles Hotel, just step beyond Naumi’s urban oasis façade to discover a 40-room haven of plush designer comfort in spacious suites and personalised service that is second to none.

“Service needs to start getting Personal again. To be a leader in the hospitality industry, service has to be highly personalised and dedicated to suit each individual’s requirements. At Naumi, our boutique-sized establishment allows our Naumi Aides to commit each guest’s wants and desires to memory and respond proactively to requests in an effective and personalised manner,” said Mr Surya Jhunjhnuwala, Managing Director of the Hind Group.

Naumi says…let me take care of you
The complete hospitality experience begins as you touch down in Singapore. Be met by your very own Naumi Aide at Changi International Airport with an exclusive limousine service sending you directly to the Naumi. This can be arranged upon request. When you arrive, whisk through the lobby to relax in your appointed suite for a private, express check-in.

Enjoy a cup of gourmet coffee from your own Nespresso machine, unwind with a range of organic & premium TWG Teas or hydrate yourself with Naumi’s specially bottled distilled water, the preferred drink of celebrities and beauty experts – all within your personal kitchenette, fully equipped with modern trappings to allow you to whip up a light meal, should you ever feel like it.

Naumi says… ladies only
Naumi has paid attention to the special needs of the female traveller, dedicating an entire floor to female guests. Access to this floor is restricted to women only, providing them seclusion and privacy. Suites on this floor have calming and delicate aromatherapy, are decorated with a subtle difference to include designer wallpaper, plush carpets and soft

lighting for picture perfection. Within each room, women will be pampered with complimentary use of a hair straightener, yoga mat, a 6-piece toiletry set by Molten Brown, pantyhose and sanitary products. To top this, female only Naumi Aides have been appointed to access and assist women guests here.

Naumi says… your business is my business
For guests who need to work out of their hotel suites, Naumi will not disappoint either. As the first hotel in Singapore to have a complete Cisco Unified Communications System (CUCS) offering a secure communications network, guests at Naumi can have peace of mind when sending and receiving confidential information. The CUCS is also equipped with portable

Internet Protocol (IP) enabled phones. Coupled with Wi-Fi connectivity throughout the hotel, guests will enjoy instant access to information such as weather, news, stock quotes and flight schedules at any point within the hotel.

Naumi says … have fun
Start the day with a work-out in our fully-equipped gym featuring cutting edge fitness solutions by Technogym®, the exclusive supplier of fitness equipment for the 2008 Olympics or salute the sun in our Yoga Room. Make a bee-line to the Naumi Bar & Lounge where a nutritious yet sumptuous breakfast awaits. At sunset, this is the place to be – as the hip and beautiful converge to unwind to an excellent selection of Single Malts, exquisite champagnes and wines, and, an exciting range of cocktails and sakes – amidst the latest sounds and vibes, with designer comforts.

Aptly located in the Central Business District, Naumi is a luxury boutique hotel reflecting a cosmopolitan look with personalised and subtle luxury in vibrant Singapore.

Refurbished from the previous Metropole Hotel now owned and managed by the Hind Group, this intimate hotel is shaped by a progressive design attitude, created by the Group and award-winning Eco-id Architecture and Design. The result – the upscale Naumi – the first of Hind’s chain of luxury boutique hotels.

The façade, with its 10-storey grey steel “origami trellis” and flowering creepers mark this urban oasis. Step beyond Naumi’s threshold and be captivated by an open space featuring the Naumi Bar. Here, Isola seaters and Dora arm chairs from Poltrona Frau amidst sleek table tops by Capellini dominate, but, the vibe is immediately softened by the gentle curve

of the origami steel bar counter. The eye is immediately drawn to the “Garden” motif, covering the entire expanse of wall space. Specially commissioned, this 3-layered sculpture features a mirror backing and whimsical flowers, frogs and butterflies cut from mild steel that flank a huge glass sheet. To heighten the senses, this entire “Garden” sculpture exudes

changes of colour – from lavender to purple, ocean blue to fuchsia, peach to red, depending on the time of the day. The exclusively customised Ylang Lotus scent, infused into the air conditioning system permeates this space to complete this urban oasis.

The Luxury Suite
Indulge yourself in our exclusive Luxury Suite, a spacious 83 square meters in size and only 3 of its kind available.

The spacious living room is adorned with top of the line Italian designer furniture comprising the Poltrona Frau Don’do Rocking Chair, a true modern classic featuring a perfect balance of lines and undulations made possible by fine steam-curved solid oak with an aged walnut. The Liz B chairs from Poltrona Frau and Poulson Collage Pendant Lamps with their clean and simple lines add to this chic space.

The luxurious bedroom features a King size bed with 6 layers atop the mattress: the Goose Down Topper, Bed Protector, Pillow Bed, Bedsheet, Duvet and Duvet Cover, and the Throw to guarantee a good night’s sleep. Slipping into a Naumi bed has never been so delightful – the perfect balm for the travel weary. The designer accent continues with flamboyant Jaime Hayon’s sensually shaped Metalarte Josephine M bedside table lamps, casting gentle, warm light for a restful ambiance.

The white Voltex – the most beautiful marble in the world, often specified by top international architects and designers is used throughout the spacious 17 square meter bathroom. Featuring a glass shower stall and a standalone bath, this luxurious space is completed with an exclusive toiletries line the vanity area.

The extended kitchenette with Carrara Marble kitchen top is fully equipped. Quality appliances such as the oversized refrigerator, microwave oven, hotplate, Nespresso Coffee Maker, Bone Chinaware from Narumi and Crystal ware from Schott Zwiesel, make extended stays in the Luxury Suite ultra comfortable. As do the intelligent and generous storage space specially designed for long staying guests.

For guests who need to work out of their hotel suites, Naumi will not disappoint either. As the first hotel in Singapore to have a complete Cisco Unified Communications System (CUCS) offering a secure communications network, guests at Naumi can have peace of mind when sending and receiving confidential information. The CUCS is also equipped with portable

Internet Protocol (IP) enabled phones. Coupled with Wi-Fi connectivity throughout the hotel, guests will enjoy instant access to information such as weather, news, stock quotes and flight schedules at any point within the hotel.

All the conveniences of the 21st century make the Luxury Suite your home away from home. The iPod Docking System, 2 separate 50 inch Plasma TV sets, a Bose Home Theatre System and Xbox games or Wii Sports are certain to enhance your stay.

Naumi says…
Refine your senses … in one of only 7 of our Corporate Suites, ranging from 66 square meters to 70 square meters in size. Enjoy all the finery and modern convenience available in the Luxury Suite but in a more intimate space.

Three’s not a crowd … especially at any one of our 3 Executive 2-Bedroom Suites, 57 square meters in size. A key feature is a cosy, separate bedroom with ample wardrobe space and a separate bathroom.

Enjoy the outdoors … in our Executive Patio Suite. 72 square meters in size, only 2 of these are available. Exclusive Italian designed fittings and furniture deck the suite. From Artemide Tavolo reading and study lamps, to the fiery red Zanotta Ardea chair through to the Artemide Castore Pendant Lamp in the cosy living room. At the patio, the Driade Tokyo

Pop monobloc polyethylene armchairs and Nami table allows you to enjoy the great outdoors in style.

Experience our best selling suites … the Deluxe Suite – a total of 19 suites that are 52 square meters in size. All the essential modern trappings and comforts make this space perfect for the busy executive.

Naumi says… have fun
Lounge in style at our Rooftop Infinity Pool. Bask stylishly in the sun atop Dedon Leaf beach chairs or have snug quiet moments in the Orbit daybed. At dusk, relax at the pool bar and take in the best view of Singapore’s skyline!

Naumi is proud to be associated with Small Luxury Hotels, a distinguished Global Distribution System partner.